As the second year of The Orange Seed Project draws to a close and we get set to announce the gift recipients for 2013 in just a matter of weeks, the hype begins to build once again and the questions arise about what it’s really all about.
Explore our historical blog articles for nuggets of wisdom (and random musings) from our crew.
What makes a commercial memorable and effective?
This is obviously a personal question and related to a large extent on your own interests, perceptions and background.
Oh the vision! “Agro business and agriculture is the nation’s future prosperity requiring substantial foreign investment in Australia”, so say Deloittes.
It used to be cut and dry. Simple. Everyone got it. You watched TV for TV. You used your phone to make calls. And you jumped onto your computer to surf the internet.
Ten incredible not for profit organisations are now in the running to receive a wonderful gift that could really change the face of their organisation and the amazing work they do.
Is your Not for Profit/Community organisation able to meet the challenge, survive and grow in this new funding world?
I hate the Gruen Transfer! I know I’m probably alone, but I’ve been a professional marketer for 50 long years.