The way data is presented visually can make a huge impact on how powerful it is to the end consumer. It is important for designers to consider how they design graphs and infographics when presenting data in reports etc. for this very reason.
Explore our historical blog articles for nuggets of wisdom (and random musings) from our crew.
The way in which designers put visual elements together to form solutions is due in large to everyone’s learned experience, both objective and subjective.
I read a lot of design blogs and one trend I have noticed is the revival of old fashioned print techniques, particularly in the US and Europe.
There is a story of Pablo Picasso sitting at a table in a Paris café when a woman at a table next to him approached him and asked if he would do a quick sketch on a paper napkin for her. Picasso obliged and quickly sketched an image onto a napkin and handed it to her – but not before asking for a large amount of money. Stunned the woman exclaimed “How can you ask for so much? It took you only a minute to draw this!” to which Picasso replied “No, it took me 40 years.”
I am a strong believer in good, solid branding which is why I was a little shocked when I opened the newspaper recently to discover a local group calling for submissions for a new logo in the form of a competition.
In my previous blog I told you my thoughts on buying ‘local’ versus ‘imported’, this blog however is about a vital reason to actually buy local over imported: the carbon footprint associated with getting the product to my door.
Good typography has its own personality. It can help a brand stand out in the marketplace and is a very important part of good branding. Done well, the shape and form of the letters can say so much more than what they actually spell out.